Writing articles can be a great way of creating traffic to a website that your article is related to and establishing yourself within your industry.
The key is to write an article that catches the eye, provides useful information, but isn’t too self promotional or written blatantly as an advert.
A good article is effectively a hook to grab the attention of the reader and encourage them to click through to your website for further information on the subject or even to continue reading your comments or opinion.
Another benefit of well written articles is that they can be syndicated around the web and even shared on numerous other article sites which in turn leaders to more readers.
The important thing here, is that you initially post your article on your own website first and ensure it is indexed by the search engines and established before allowing it to be used elsewhere.
Once indexed and established you can then allow anyone to use it, with the condition that you are always acknowledged as the original source, and that a direct link is provided both to your original article and also to your web page where your article was originally linking to.
Please see our page Top 10 tips on writing search engine friendly articles for further information of the benefits of article writing.